Fast Track Recruitment

“Pay no attention to that man behind the curtain…”


There’s been a gradual dumbing down in advertising – and not just recruitment advertising.

But it’s worse in recruitment.

I blame the Internet and its ability to enable people who have no discernible advertising skills to post hundreds of job ads, for under a few hundred quid, in less than the time it takes to write a job ad.

So, what is advertising? What’s its purpose?

Here’s probably the best definition from marketing pioneer Daniel Starch:


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Who hates recruiters the most?


From what I’ve seen over the past few years, the candidate type that dislike recruiters the most are in tech.

I think their main frustration is that agencies probably have roles they might be interested in – but they just can’t communicate that to them.

Mostly, it seems, because they don’t understand those roles.

I feel sorry for them.

It must be like trying to catch ping pong balls in a storm.

I’d like to help get this person a job

Her name is Deborah Hodge and she took a break whilst tending to her sick child. She also took some of that time to launch a new career as an artist and writer – and pulled a few stunts to help publicise this which got her some attention in the mainstream media.

I think a sales role would suit her; after all she was able to blag her way onto This Morning and hold her ground with Philip Schofield.

What she discovered quickly was that controversy sells and she…

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Ghosting on steroids. »

Recruitment Consultant - Staffordshire - £30-40K + commission + company performance bonus »

Take a running jump… »

Are you getting any? »

We all love a metaphor, right? »

Stick it in the blender. »

+++ Recruiter Health Warning +++ »

Recruiter Headspace »

The Marionette Madness March »

The problem with KPIs »

Recruiter. Jobs. London. »

Recruiting Monogamy »

You’re cheap for a reason. »

Talentspotting »

Me, Me, Me… »

See more »

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