Recruitment Content Marketing - Fact or Fad?
Here’s an article whose title I have borrowed for this blog.
It tries to explore (or tries to sell, for the more cynical amongst you) the idea that recruiters should be embracing content marketing as an answer to the increasingly poor returns they’re getting from making sales calls.
In fact, while I’m here, here’s another one trying to do the same thing.
The first article carries some irony given that it’s both about content market and is an example of…
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Agency Recruiters - 3 Powerful Questions That Can Set You Apart From Your Competitors
Whether you like (or believe) it or not, most Hiring/HR Managers don’t see a lot of difference between the various contingency recruitment agencies they deal with.
Sure, they may engage with you in a spirit of cooperation – but that is mostly down to either their supplier-management skills or their desperation in trying to fill the role they’ve just given you access to.
That’s because nearly all recruitment agencies say and do the same things.…
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Being A Recruiter - Part 2
In Being A Recruiter – Part 1, I talked about how recruitment was simpler. Companies and agencies had fewer sourcing channels, most of it was in traditional media (local, regional, national and trade press) and all of it was expensive.
Just like the Internet many years later, agencies were better at using it than companies.
Because there were fewer places to find people, companies hired more people with transferable skills.
They hired some of them from…
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